Ulta’s 21 Days of Beauty Is Here — What’s on Sale for Week One


We did it you guys, we finally made it to Ulta’s 21 Days of Beauty. For the next three weeks, you will be able to save 50% off your favorite makeup, skincare, and hair products.

Alright, here’s how it works: every day a handful of new products will be on sale for 50% off, so it’s important to know what you want in advance so you don’t miss the special day. Just remember, when that day is over, those products will no longer be on sale! 

So, whether you’re wanting new makeup brushes, moisturizer, or a beautiful new bronzer, Ulta’s got you covered.

These deals are available in-store and online, so make sure to check out both. Shipping is free on orders over $35 and curbside pickup is available at most Ulta locations. 

From Smashbox products to Shiseido favorites, here are the items that will be on sale during the first week of the event. 

Monday, March 15

  • Smashbox The Original Photo Finish Smooth & Blur Oil-Free Primer: on sale for $18.50 
  • Peach & Lily Matcha Pudding Antioxidant Cream & Wild Dew Essence Treatment: on sale for $19.50
  • MAC Studio 24-Hour Smooth Wear Concealer: on sale for $12
  • Murad Essential-C Day Moisture Broad Spectrum SPF 30: on sale for $32.50

Tuesday, March 16

  • Shiseido Essential Energy Moisturizing Cream: on sale for $24
  • SeroVital Advanced: on sale for $59.50
  • Cover FX Luminous Tinted Moisturizer & Custom Application Brush: on sale for $19.50
  • Kate Somerville ExfoliKate Cleanser Daily Foaming Wash: on sale for $20

Wednesday, March 17

  • StriVectin Super-C Retinol Brighten & Correct Vitamin C Serum: on sale for $36
  • Juice Beauty Stem Cellular CC Cream SPF 30 and Illuminating Primer: on sale for $18
  • Beauty Bakerie Mented Cosmetics, Persona & Sara Happ: on sale for $7 – $12 

Thursday, March 18

  • Elemis Pro-Collagen Marine Cream: on sale for $44.50
  • Lancome La Base Pro Oil-Free Longwear Makeup Primer: on sale for $21 
  • Urban Decay Cosmetics Brow Blade Waterproof Eyebrow Pencil & Ink Stain: on sale for $13
  • BareMinerals Bronzers & Highlighters: on sale for $11 – $14.50
  • Perricone MD Select Cold Plasma: on sale for $14.50 – $79.50

Friday, March 19

  • IT Airbrush Foundation Brushes: on sale for $11 – $14
  • Becca Cosmetics Shimmering Skin Perfector Pressed Highlighter: on sale for $19
  • Philosophy Anti-Wrinkle Miracle Worker Line Correcting Moisturizer: on sale for $32.50
  • PMD, Nuface, Nurse Jamie, Foreo Tools: on sale for $3.49 – $99.50
  • Eyeko, Petite ‘N Pretty, Too Faced: on sale for $8 – $11

Saturday, March 20

  • Too Faced Better Than Sex Volumizing Mascara: on sale for $13
  • Tula Get Toned Pro-Glycolic 10% Resurfacing Toner: on sale for $21
  • Tarte Shape Tape Concealer and Shape Tape Ultra Creamy Concealer: on sale for $13.50
  • Nabla Select Eyeshadow Palettes: on sale for $12 – $19.50

Sunday, March 21

  • Buxom Full-On Plumping Lip Cream: on sale for $10.50
  • Philosophy Purity Made Simple One-Step Facial Cleanser: on sale for $12.50
  • Smashbox Halo Healthy Glow Tinted Moisturizer Broad Spectrum: on sale for $18
  • MAC Powder Blush: on sale for $12.50